When getting rid of the winter wears in your store, have you ever considered drawing extra attention to your sale by having a custom logo mat? You probably have one to greet guests as they enter your place of business, but having an entrance mat that alerts attention to the fact that you’re having a sale could increase foot traffic.
Go about purchasing a logo mat as you normally would, but add an enticing note for customers to come in and shop the sale – or even just using “Sale” in place of your normal business logo. This is a great way to draw attention to the promotion you have going on.
If you have the sale multiple times a year, consider saying that on the logo mat, like semi-annual or annual or monthly. This is a great way to let customers know that they can expect these kinds of deals on a regular basis.
You might even consider choosing a different color than your normal entrance mat. By selecting an eye-catching color, you increase the chances of drawing the eye of passersby, particularly if your store is in a busy area that sees a lot of foot traffic.
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